Sunday, November 13, 2011

The business model and key strategies

How do we develop entrepreneurship.

  • by teaching them business model building
  • incorporating the models with the right strategies in the midst and to encounter competition.
  1. The goal in business is to maximise return -   (ROE chart /  metrics in business)
  2. However, the profit model simulation would determine the right business sizing and the cost parameters.
  3. With benchmarking, gap analysis should identify the SWOT of the business. 
  4. With target market determined, customers profiled, market positioning strategies are then formulated.
  5. Winning strategies are defined as in key result areas with departmental metrics
  6. Performance standards and indicators are established through benchmarking
  7. Efficiency and innovation driven measures for continuous improvement
  8. Goals and metrics are cascaded and coordinated to the lowest job holder
  9. All strategies and changes are linked into a strategic map
  10. summarize the above into a 7 step business plans
  11. Has the goals been achieved?
Copyright :  Arriffin Mansor 012-2786282
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  1. Clear understanding of the business profitability.
  2. Market driven and targeted customers positioning
  3. Understand product concepts
  4. Learn basic business strategies
  5. Understand efficient and effective performance measurement.
  6. Competent in integrated and coordinated key functional strategies
  7. A strong leadership to mobilize all resourcces
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Competencies of an Entrepreneur - the key








The competency profile of an entrepreneur:
  1. design, develop and create new product of value.
  2. identify market demand opportunity that generate high return.
  3. dare to take business risk
  4. create the right business model to operate the new venture. 
  5. Mobilize resources to conduct the business. (4 Ms)
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  1. Design a realistic, profitable business model.
    • by setting the right price
    • to get the right sales volume
    • matched with the right costs
    • to generate a worthwhile return.
  2. Understand returns to capital or equity as key objective of business
  3. Manage with  minimum capital
  4. understand and relate risks to return
  5. Set the targeted customers and their needs
    • with 4ps
  6. Increase HR productivity through piece rate wages and profit sharing
  7. Raise capital and maximise borrowings through financial leverage.
  8. reduce operational costs through efficiency monitoring.
  9. If possible convert all fixed to variable costs
Copyright:  Arriffin Mansor 012-2786282

Wednesday, November 9, 2011

Kaedah metrik dalam keusahawanan


Banyak latihan keusahawanan diMalaysia berpaksi kepada motivasi dan perniagaan.
(Akibatnya:  tidak ada beza diantara keusahawanan dengan perniagaan)

Kaedah strategi dan matlamat(goals) tidak ditekankan.  Akhirnya usahawan yang dilahirkan menggunakan kaedah biasa menghadapi masalah bersaing dan gagal menghadapi perubahan yang pesat dipasaran.

Kaedah metrik digunakan sebagai alat pada usahawan untuk bersetrategi, mengenalpasti peluang, dapat merancang dengan berkesan, ketahui punca utama untuk mencapai matlamat utama dan kecil yang jelas.

Antara faedah yang dinikmati dalam latihan keusahawanan melalui metrik adalah
  1. Matlamat perniagaan jelas kerana didefinasikan secara quantitatif.  (Goals setting and integrating)
  2. Matlamat boleh dipecahkan kebeberapa komponen dan merupakan Key Result Areas (keberhasilan utama)
  3. Hasil kerja boleh diukur melalui ukuran yang objektif - key performance indicators (petunjuk utama prestasi)
  4. Sasaran prestasi turut jelas kerana menggunakan angka.
  5. Tandaaras dapat dilakukan bagi tujuan penilaian prestasi.
  6. Variasi atau jurang dapat dianalis dengan objektif
  7. Perubahan strategi turut diperjelaskan melalui metrik
  8. Nisbah merupakan metrik utama dalam mengukur dan mempertingkatkan kecekapan
  9. Akhirnya, strategi dapat diaplikasikan melalui pemetaan metrik.
  10. Fungsi utama perniagaan diintegrasikan melalui metrik.
Program Keusahawanan yang hidup, yang ada cerita dalam cerita - yang ada strategi diatas strategi.

Copyright:  Arriffin Mansor 012-2786282

3 peringkat keusahawanan